19-11-2012, 02:23 PM
A STUDY ON SALES AND TECHNICAL ANALYSIS OF LENOVO B SERIES LAPTOPS
A STUDY ON SALES AND.docx (Size: 311.24 KB / Downloads: 91)
INTRODUCTION
INTRODUCTION TO GLOBAL INFONET DISTRIBUTION PVT LTD
The Group's flagship company, Global Distribution FZE was formed in March 2001 as a limited liability company in Jebel Ali Free Zone, UAE to cater to the burgeoning yet price sensitive export markets of Europe Middle East and Africa by leveraging on its cost efficient platform. The company's main objective is to be a focused distributor and key channel partner for IT key components with storage products as the main stay and to concentrate on value added resellers in the Europe and the Middle East. After years of sustained growth its first overseas venture Euro Peripherals B V, Schipol-Rijk, Netherlands, a full-fledged Distribution Company, was formed as a 100 % subsidiary in 2004.
In 2006, Action IT GMBH, Germany was formed as a subsidiary to focus on the markets of Germany. In 2007, encouraged by the buoyant and hyperactive GCC & Middle East markets the Group further spread its wings by the formation of subsidiary companies Active IT Distribution FZCO, Dubai & KYK Computers, Turkey in Dubai and Turkey respectively.
During the same year, the group set his sights on conquering the frontiers the emerging Global Giant India with the setting up of a full-fledged Indian subsidiary Global Infonet Distribution Pvt Ltd, India, which became go fully operational during 2008.
The current Group structure is depicted below and the group has in its drawing board for the expansion into the huge and exponential growth Indian market.
GLOBAL DISTRIBUTION IN INDIA
Global Infonet Distribution was established in Jan 2008 with HQ in New Delhi. Commercial operations commenced in May 2008. We aim to provide superior market access to leading technology brands and support their expansion plans in India.
Positioned as National Tier 1 IT distributor, Global focuses on distribution of PC systems, peripherals and IT Components.
A Nationwide network of 23 branch locations connected through real time online ERP platform enables us to distribute a portfolio of over 5000 SKUs to over 2000 customers.
We work with leading technology brands. The commitment to growth in Indian IT market is the key consideration while associating with a brand.
Global has the most dynamic team in IT distribution in India. Each member is selected for his/her market knowledge, understanding of technology and ability to forge relationships with our customer and vendor partners.
BRANDS UNDER GLOBAL INFONET PVT LTD
Dell
As the visionary outcome of a true entrepreneur, Dell (NASDAQ: DELL) is committed to helping small and medium businesses solve their technology challenges, ease business pain points and draw greater value from IT. With ProManage-Managed Services, OptiPlex desktops, Latitude laptops, the designed-for-small business Vostro line, energy-efficient PowerEdge servers and Small and Medium Business Solutions Centre, Dell is here to support entrepreneurs every step of the way.
Lenovo
Lenovo is dedicated to building exceptionally engineered PCs. Lenovo’s business model is built on innovation, operational efficiency, and customer satisfaction as well as a focus on investment in emerging markets. Formed by Lenovo Group’s acquisition of the former IBM Personal Computing Division, the Company develops manufactures and markets reliable, high-quality, secure, and easy-to-use technology products and services worldwide. Lenovo has major research canters in Yamato, Japan; Beijing, Shanghai and Shenzhen, China; and Raleigh, North Carolina.
View Sonic
View Sonic Corporation, a leader in Visual Technology products, offers comprehensive display solutions for today's business, Internet, education and entertainment markets. The company's products have won more than 2,000 awards globally from independent publications and organizations. Headquarters in Walnut, California, View Sonic was founded in 1987 and is a privately held corporation.
LAPTOP INDUSTRY IN INDIA
One industry which continues to hold its head high even in an environment of industrial slowdown is information technology (IT) - with annual growth rates of software value hovering between 20% and 30%. Growth rates for the industry earlier were as high as 40% to 60%. The soft-ware industry is supported, on the one hand, by the hardware industry - computers, peripherals and components, and on the other, by IT-related services. Software exports have been a source of strength for the economy as a whole and for the hardware segment. At the time when Indian PC market is experiencing slowdown, market players are focusing on new growth drive through low price laptops 'notebooks'. While the average price of a PC is Rs 13000, the price of an entry level notebook starts from Rs 18000.The Indian laptop market is now sync with the global market and hence the chances of the industry to grow are even more. Laptops are covered under the information technology agreement-1(ITA-1) and have enjoyed exemption from basic customs duty on imports.
Hardware Components
You will find a lot of the same hardware components used in business and consumer laptops. Solid state hard drives are an option for some business laptops. These hard drives don't have the moving components found in regular spinning drives and therefore hold up to accidental drops much better. Other hardware features to look for in a business laptop include a webcam for videoconferencing, lots of USB ports for using external devices and even a biometric fingerprint reader for security. Many business laptops include a built-in 3G modem for cellular broadband. This feature keeps a business worker online no matter where she is on the road.
Durability
Business laptops are designed to handle the rigors of the road. Often this means the laptops are built with more metal in the case compared with a consumer laptop's use of plastic. Shock resistant features and semi-ruggedized designs help protect business laptops from short drops and demanding use. Components that include keyboards and switches are built to hold up to extensive use over time while resisting accidental spills.
Warranty and Service
Business laptops often feature longer standard warranties than consumer laptops. Consumer laptops typically come with a one-year warranty while business laptops may come with a three-year warranty. This fits in well with the planned upgrade cycle for many companies and ensures that the laptops are always covered. Onsite warranties are a popular feature for business users. This means that a technician or spare part will be sent out to your site to fix any issues covered under the warranty.
Style
Many consumer laptops are available with bright colours, light up keyboards and eye catching designs. Business laptops dispense with the fashion statements and keep a low profile. This helps them blend into any business setting and lends a professional look to the laptop user. Still, not all business laptops are just sober black colours. The recent trend toward a more casual workplace has meant more colour and design options for business laptop shoppers.
Pre-loaded Software
Consumer laptops are known for lots of pre-loaded extraneous software known as bloatware. Business buyers don't want to deal with cleaning unneeded software off of a laptop, so manufacturers offer systems that include desired software like the business editions of popular operating systems and office productivity packages without unwanted extras like game demos and trial offers. Business grade security software is another key component. Business laptop users need to protect the valuable data kept on their machines.