20-12-2012, 12:48 PM
KELLOGGS CORN FLAKES
KELLOGGS.pptx (Size: 343.39 KB / Downloads: 27)
MISTAKES
LACK OF UNDERSTANDING OF INDIAN CONSUMER BEHAVIOUR & FOOD HABITS
BELIEVE IN TASTY START OF THE DAY
HEAVY BREAKFAST
STRESSED AND HEALTHIER LIFESTYLE
INAPPROPRIATE MARKET ANALYSIS
PRICING STRATEGY
MASS CONSUMER
STRATEGIZED THEIR BUSINESS
UNDERSTAND THE CULTURE & INDIANISED
PRICING ACCORDING TO INDIAN CONSUMERS
PROMOTION THROUGH ADVERTISEMENTS
DISTRUBUTION IN DIFFERENT CITIES OF INDIA