07-09-2016, 09:32 AM
1453373255-98jasoncollins.pdf (Size: 2.07 MB / Downloads: 5)
There is no doubt that cars are getting connected
• To infrastructure, other Cars, Machines, Cloud, eCall
• Consumers want to be connected everywhere, being always on-line
• “People feel disconnected from friends while driving”
• Smartphone connectivity solutions are standardized except in cars
Safety
• We all want fewer distracted drivers on the road
• Car context is unique and requires special UX design
• Applications need to be designed for in-car use
• Design guidelines for in-car application are complex
• Smartphones are evolving fast
• Technologies like 2G/3G/3.5G/LTE …
• Applications and services
• Car industry and handset industry have different product life cycles
• How do we bridge the life cycles of these industries
• A holistic approach is needed
Global consortium to develop smartphone-based connected-car solutions
• Membership open to any interested company
• Solutions are not owned or governed by a single corporation
• Everyone can implement solutions, which are OS agnostic
• Access to Device and Application Certification Programs
Bringing car, handset and head-unit industries together
• Established in February, 2011. Since then rapid growth, today 77 members
• Members of consortium represent 80%+ global market share in automotive
and 70% smartphone industries
MirrorLink™ is The open industry standard for Smartphone-Car integration
• Governed by CCC