15-10-2016, 11:40 AM
Performance appraisal is a method of evaluating the behavior of employees in the work spot, normally including both the quantitative and qualitative aspects of job performance
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EXECUTIVE SUMMARY
Every organization needs to have well performed, well trained and well experienced people to perform the activities that have to be done. When the current or potential job occupant cannot meet the requirements, it is necessary to raise the skill level and increase the versatility and adaptability of the employees.
Performance appraisal is a method of evaluating the behavior of employees in the work spot, normally including both the quantitative and qualitative aspects of job performance.
It is a continuous process in every large scale organization
Thus this research has been undertaken the effectiveness of training and of the management.
It specifies those gaps or discrepancies in performance that actually exist between what people are capable of doing, what they should be doing and what is expected from them in the future.
Reasons for the study
• An effective system of identification of appraisal need helps in imparting right appraisal for the right people at right time, which will improve performance and thereby help in organizational success and development.
• The information collected through survey will help in sorting out needs from wants and then clarifying which of the needs discovered are actually performance appraisal needs.
Objective of the study
• The objective of the study conducted at Apollo Tyres Ltd, Kalamassery,Kerala is to evaluate the effectiveness of performance appraisal system.
• To find out if there are any drawbacks in the present system of Performance appraisal.
• To give suitable suggestions to improve the existing system of performance appraisal methods in the light of findings.
Methods of performance appraisal adopted in various aspects, views on the impact of appraisals done on the employees of Apollo Tyres. This brings in the employees suggestions towards improvement of the existing performance appraisal program in Apollo Tyres. The suggestion programs were analyzed. Data was tabulated with a follow up of analysis and inferences made.
Some of the major findings from the analysis carried out are:
• Majority of the respondents agreed that through observation, work sampling, interviews and questionnaires, proper performance appraisal can be identified.
• Majority of the respondents agree that changes in duties and responsibility, difficulty and importance of the tasks, job observation, interviewing the jobholders help in conducting performance appraisal on a regular basis.e.g. Six months or annually.
Recommendations to make performance appraisal program more effective are:
• It is suggested that there must be continuous assessment of effectiveness of performance program and incorporation of suitable modifications from time to time in Apollo Tyres.
• Informal appraisals should be conducted whenever the supervisor or personnel managers feel it necessary.
1.1 INDUSTRY PROFILE
Nothing is complete until it comes back a full circle. Sure, these words have a deep-rooted meaning, but what hey also; hide within is the fact that a circle forms an intrinsic part of human life. The invention of wheel is still considered to be one of the most significant inventions in the history of mankind.
The wheels are all around us. In our cars, trains, planes, machines and most factory and farm equipment. The oldest wheel was found in archeological excavations was discovered in what was Mesopotamia and is believed to be over 55 hundred years old. But 55 hundreds years later, a wheel has become a more significant player in our lives than it probably did then.
HISTORY OF INVENTION OF TYRES:
1. It was in the year 1888 that John Boyel Dunlop made an air tube device for his son to cushion the side of his bicycle. This lead to the invention of pneumatic tyres.
2. 60 years after, in 1948, Michelin invented the radial technology and this was the first radial tyre that came into being.
3. Firestone developed the first pneumatic tractor tyres.
GROWTH OF TYRE INDUSTRY IN INDIA:
The tyre industry began to grow in India during 1930’s. The growth of tyre in India may be divided into 3 phases. In the first phase, multinational came to India and started selling tyres. The first among them was firestone followed by other multinationals like Good Year etc
In the second phase, the multinationals started their production in India and they became the first generation tyres, Dunlop was the first company, which started the domestic production at Calcutta.
In the third phase of Indian tyre, industry began when Indian companies started producing tyres, which came to be called as second-generation tyres. Important among them are MRF tyres, PREMIER tyres, GOOD YEAR, CEAT etc. They started production in the 60’s.
Later in the 1970’s, the 3rd generation tyres started their production .The main 3rd generation tyres are APOLLO, VIKRANTS, JK Tyres, and MODI Tyres etc.
All tyre companies that started its operation after the 70’s and the tyre companies, which are yet to start production, are classified under the head of further generation. Notable among them are S KUMAR Tyres, RADIAL tyres, and SRICHAKRA tyres, BIRLA etc.
Market leader in the Indian tyre industry are MRF, JK tyres, CEAT, GOODYEAR, APOLLO, MODI RUBBER, BIRLA tyres. They are updating their strategies in order to hold their market share and invade others.
1.2 COMPANY PROFILE
INTRODUCTION ABOUT THE ORGANISATION:
HISTORY OF THE CONCERN:
Apollo, named after the GREEK SUN god has created a remarkable identity for itself in the tyre market so that the name itself has became a synonymous with brand. In its constant pursuit of excellence, Apollo has come a long way up of the corporate gradient. The history of Apollo the company can be tracked back to the 70’s,when hard nosed MNC’s and Indian Tyre majors dominated the tyre industry. Since its incorporation in1972, Apollo has suffered huge losses in its infant years, owing to the fact that all tyre majors had high production capacities as compared to the market demand.
Within a decade through backed by its strong production and marketing strategies, Apollo had catapulted itself among the top tyre companies of the country. Thanks to its state of art, technology, goal oriented people and clear adventurous vision of the top management.
Apollo has become a name to recon with, not just in the nylon but also in the radial tyre segment. Change is something Apollo as a corporation has always been comfortable with and never feared. Years ago, with a view of position itself in the premier tyre segment, Apollo decided to price its brand reasonably higher than its competitors. It thus targeted a customer segment for which price was almost a non-issue. The key criterion was product benefit. Premium branding lead to the development of the niche that comprised those who looked for the best tyre and not necessarily the best bargain. This made the company less vulnerable to vulnerable to recessionary trends in the years to come.
APOLLO TYRES LTD-A PROFILE
Apollo tyres ltd, incorporated in the year 1972 in collaboration with general tyres international corporation USA (now owned by M/S Continental AG Germany) the 4th largest tyre companies in India. The corporate head quarter is located at New Delhi and its registered office is at Cochin. The company also has a state at the art plants at Perambra near Cochin and in Limda near Baroda. The company also has a tube factory installed at Ranjangon near Pune in the state of Maharashtra.
The first manufacturing unit which is located in Perambra, at Trichur district, Kerala commenced commercial production of automatic tyres, tubes and flaps in the year 1977.The company was bagged down by a loss of Rs.27.8crores from 1977 to 1981.It was in 1982 that Apollo formulated and put in to action series of pragmatic profit generation policies geared towards turn around.
A dynamic new management team under the leadership of Vice Chairman and MD Mr.Omkar S Kanwar took over the helm of commercial affairs. The objectives were refined with emphasis on growth through quality products and services, aggressive market penetration and expense containments. In 1984,Apollo tyres limited wipe out entire accumulated loss even posted a profit of Rs.57 lakhs BIFR handed over premises tyres limited. (The plant is situated at kalamassery near Cochin) to Apollo tyres limited on 17 Th April 1995 and products are being made in Apollo brand name.
With this view, achievement the company has expected its manufacturing bear to emerge as the number one tyre company in India. In 1995-96, Apollo clocked turnover Rs.1250crores.
Today Apollo Tyres Limited is the fastest growing and most profitable company in India. The company manufactures and sells wide range of tyres and tubes and flaps. Apollo Tyres is the number one truck and passenger tyre manufactures of India.
The company is also a major manufactures of light commercial vehicle and tractor tyres. The company produces the top branch like storm XTT and Mile Star XTT which spell quantity and quality, which is a reflection of class to serve the needs of the customers. Apollo tyres have been ranked as the 16 Th larger and seven Th fastest growing company in the world by the European rubber journal, considered as an International authority.
VISION:
A leader in the Indian Tyre Industry
And a significant global player
Providing customer delight
And enhancing share holders value
CORE VALUES:
C –care for customers
R- Respect for associates
E –Excellent through team
A-Always learning
T-Trust mutually
E-Ethical value
Apollo Tyres aims to achieve a turnover of $1 Billion by 2005-2006.Our corporate objectives in support of this are:
Employee’s satisfaction
Customer delight
Revenue growth
Operating margin improvements.
A) Birds View of Companies achievements:
a) Fastest growing Tyre Company in India and seven Th in the world.
b) Eighteenth largest tyre company in the world.
c) The first tyre company in India to obtain ISO9001 certification for all its operation.
d) The first tyre company to induce packaging for tubes, two wheeler tyres and car tyres.
e) The first tyre company to have the concept of exclusive showrooms for truck tyres called
the Apollo Tyres World.
f) Only Tyre Company with more than 100 sales and services offices in India.
Manufacturing units an overview:
Perambra Cochin Kerala
Limda Gujarat
Pune Maharashtra
Kalamassery Premier Tyres Factory
As the country’s leading tyre-manufacturing company Apollo takes the pride in its manufacturing units spread across the country. Using state of the art equipment and cutting edge technology, its unit has the ability to utilize potential to the optimum and meet the growing and ever-changing customer needs. In keeping with the policy the move with the times and use superior technology all, our plants and manufacturing units are completely digitized. To ensure minimum errors and effective quality controls that helps us to reduce the manufacturing costs.
Company’s journey began in 1977 when Apollo set up its very first manufacturing unit at Perambra in Kerala with the production capacity of 188 tones
The Limda plant was instituted in 1991;following which all Apollo brand products were manufactured there currently the plant has a total capacity of 230 tones. The existing plant is being modernized with an investment of Rs.110 crores. In 1995, Apollo also took over the factory of Premier Tyres Limited at Kalamassery Kerala.
This plant is now the source of most of the tyre company export. In addition, Apollo also built a new plant at Rajangon at Pune in 1977 to manufacture tyre tubes. The plant has a production capacity of 34 tones.
Perambra Plant (Kochi)
Perambra plant has the largest employer of people amongst the private sector companies in Kerala. Currently the production capacity at Perambra stands at 250 tones a day.