04-09-2014, 02:09 PM
his project has been undertaken to study the distribution channel with respect to recruitment of Advisor in ICICI Prudential Life Insu rance Company Limited. Insurance policies are sold by retail agent and through b anks selling policies through retail are called tide agencies and through b anks is called bank assurance . For the same we used to tap the advisor of other insurance sector and agent of Postal department and finan cial consultants. We also motivated mutual advisor to join ICICI Prudential as an advisor. We collect all d ata regarding this only and than give them a call for fixing appointment. Once appointment was fix ed I used to go on call with the manager. The purpose of meeting was to make them aware of insurance agent as a career and at the same time to influence them to join as an agent. Beside this we also got opportunity to motive the Existing advisor and find solution to the problem that the often faced on call. The target responded were selec