19-02-2013, 11:48 AM
SWOT analysis of HDFC Bank And Comparison with ICICI Bank
SWOT analysis.doc (Size: 1.02 MB / Downloads: 46)
Scheduled Banks in India
Here we more concerned about private sector banks and competition
among them. Today, there are 27 private sector banks in the banking
sector: 19 old private sector banks and 8 new private sector banks.
These new banks have brought in state-of-the-art technology and
Aggressively marketed their products. The Public sector banks are
Facing a stiff competition from the new private sector banks.
The banks which have been setup in the 1990s under the guidelines
of the Narasimham Committee are referred to as NEW PRIVATE
SECTOR BANKS.
New Private Sector Banks
• Superior Financial Services
• Designed Innovative Products
• Tapped new market
• Accessed Low cost NRI funds
• Greater efficiency
INDIAN BANKING INDUSTRIES
The Indian banking market is growing at an astonishing rate, with
Assets expected to reach US$1 trillion by 2010. An expanding
economy, middle class, and technological innovations are all
contributing to this growth.
The country’s middle class accounts for over 320 million people.
In correlation with the growth of the economy, rising income levels,
increased standard of living, and affordability of banking products
are promising factors for continued expansion.
WE UNDERSTAND YOUR WORLD
The Housing Development Finance Corporation Limited (HDFC) was
amongst the first to receive an 'in principle' approval from the
Reserve Bank of India (RBI) to set up a bank in the private sector, as
part of the RBI's liberalization of the Indian Banking Industry in 1994.
The bank was incorporated in August 1994 in the name of 'HDFC
Bank Limited', with its registered office in Mumbai, India. HDFC Bank
commenced operations as a Scheduled Commercial Bank in January
1995.
HDFC is India's premier housing finance company and enjoys an
impeccable track record in India as well as in international markets.
Since its inception in 1977, the Corporation has maintained a
consistent and healthy growth in its operations to remain the market
leader in mortgages. Its outstanding loan portfolio covers well over a
million dwelling units. HDFC has developed significant expertise in
retail mortgage loans to different market segments and also has a
large corporate client base for its housing related credit facilities.
With its experience in the financial markets, a strong market
reputation, large shareholder base and unique consumer franchise,
HDFC was ideally positioned to promote a bank in the Indian
environment.
TECHNOLOGY USED IN HDFC BANK
In the era of globalization each and every sector faced the stiff
competition from their rivals. And world also converted into the flat
from the globe. After the policy of liberalization and RBI initiatives to
take the step for the private sector banks, more and more changes
are taking the part into it. And there are create competition between
the private sector banks and public sector bank.
Private sector banks are today used the latest technology for the
different transaction of day to day banking life. As we know that
Information Technology plays the vital role in the each and every
industries and gives the optimum return from the limited resources.
Banks are service industries and today IT gives the innovative
Technology application to Banking industries. HDFC BANK is the
leader in the industries and today IT and HDFC BANK together
combined they reached the sky. New technology changed the mind of
the customers and changed the queue concept from the history
banking transaction. Today there are different channels are available
for the banking transactions.
We can see that the how technology gives the best results in the
below diagram. There are drastically changes seen in the use of
Internet banking, in a year 2001 (2%) and in the year 2008 ( 25%).
These type of technology gives the freedom to retail customers.