Scooty is an Indian brand of Scooters manufactured by TVS Motors. Designed for women, Scooty is the best-selling Scooter brand in its segment. It has come to represent a generic name for any two-wheeled woman in India. Anushka Sharma supports the brand. This TVS Scooty is one of the lightweight Scooters that is available in India for the use of ladies and girls from India.
Scooty was initially conceived as a Scooter for both sexes. However, sales figures for the first two years indicated that more women were buying Scooty than men. In 1996, Scooty underwent a repositioning exercise to target women. Although it was considered as a risk with the vast majority of Indian two-wheeled cyclists being male, TVS chose the strategy to take advantage of the nascent segment of female riders. In the last decade, Scooty has launched several models that cater to different segments of the market. Scooty (1996), Scooty Pep (2003) and Pep + (2005), Scooty Teenz (2007) and Scooty Streak (2009 - Self & Kick start).