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Full Version: CASE STUDY ON HUMAN RESOURCE MANAGEMENT
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CASE STUDY ON HUMAN RESOURCE MANAGEMENT

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INTRODUCTION


Harrods is a brand that is recognized all over the world.
The Knightsbridge store of Harrods has 1 million square feet of selling space over 330 different departments.
The brand values at Harrods instil this global reputation and prestige.
Brand Values represent what an organisation stands for.

ROLE OF HRM


This case study demonstrates the integral role that Harrods’ employees play in upholding these brand values. People are a vital resource of any organisation. In the retail industry, employees are the public face of the company. They are responsible for interacting daily with a variety of stakeholders, for example, customers, senior managers and suppliers, to ensure the day-to-day running of the business. Effective communication is essential for creating an environment where employees and customers are satisfied. Managing employee relationships is the role of the Human Resources department.


THE CASE STUDY


This case study looks at the methods adopted by Harrods’ Human Resources department to increase employee engagement.
This involved positively changing the organisation’s culture to enable the business to meet the needs of its employees whilst also maintaining the company’s values.


EXAMPLE OF ISSUE RAISED IN QUATERLY EMPLOYEE FORUM


The first employee survey highlighted that a difference existed between the customer experience and the employee experience.
Harrods tackled these issues as a matter of urgency. A priority was the modernisation of the staff restaurant, providing an inviting eating space with high quality, nutritionally balanced food.



CONCLUSION


Human Resource Management should be seen as a strategic function of an organisation.

Human Resource Management helps to build a competitive edge for an organisation by positively engaging its employees.

Human Resource Management creates an open and honest environment where employees feel that their ideas are being listened to and that they can make a contribution to decision making.