14-11-2014, 10:15 AM
Abstracts: ADHOP is an android application used for advertising and broadcasting medium that opens up two way communication for advertisement content. ADHOP will fetch the videos that are uploaded on the advertisers’ website for user to watch. The users can watch videos ranging from 50 seconds to 1 minute. The video player in this application will play only the videos that are fetched from the website of the companies that have tied with ADHOP. The videos that are played will be of high quality and resolution. After watching the video the user will be asked to rate the video as per his liking and will earn points after rating it. Further questions will be asked if the advertiser has mentioned after the video and the user will earn more points after answering those questions. The questions will be general, based on the video. The points that are earned by the user after watching the video and answering and rating, will be collected in his account. These points can be redeemed by the user by purchasing the voucher in exchange of earned points. The vouchers that the user redeems will be of different online shopping stores and of different values. The main purpose of this application is to help the advertisers to communicate with the user easily. It will also help the advertiser to promote his product easily. The user will also get free vouchers of different online shopping stores. This application will also help the advertisers to analyze the details related to their ads such as what category of ads is most viewed by the users, which age group of users are viewing the ads more frequently and from which part of the world etc.