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Full Version: consumer buying behaviour for diary products in pondicherry
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In 2007 the behavior of consumers of dairy products (white cheese, yogurt, fruit yogurt, Sharri cheese, curd and caciocavalo) in Kosovo was studied using different socioeconomic variables evaluated by the so-called evaluation criteria 1-5. The aim of the study was to identify the effect of different variables on the consumer's decision on the purchase of dairy products. Dairy products were perceived differently in several types of places of purchase. The most important socioeconomic variables explaining individual differences in consumer behaviors in relation to the purchase of dairy products involved were: confidence, consumer gender, quality, origin and price of the product. The results suggest that the assessment of consumer behavior may contribute to a better understanding of consumer behavior with respect to different dairy products. With the specific extension of market indicators, the evaluation method used in this study may be relevant to analyze the perception of consumer behavior regarding the dairy chain and other animal products in the future in Kosovo.

Dairy products or dairy products are a type of food produced or containing milk from mammals, mainly cattle, buffaloes, goats, sheep, camels and humans. Dairy products include foods such as yogurt, cheese and butter. A facility that produces dairy products is known as a dairy, or dairy factory. Dairy products are consumed all over the world, with the exception of much of eastern and south-east Asia and also parts of central Africa.