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Full Version: NEONODE HISTORY
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Neonode started out as a company producing mobile phones, founded in Sweden by Magnus Goertz and Thomas Eriksson. Currently Neonode Inc (NASDAQ: NEON), the parent company, focuses solely on the development, licensing and selling of the company's patented optical touch technology. The technology uses a web of light beams and was named zForce (zero force). It is used for mobile phones, tablets, e-readers and other devices featuring touch screens. The company operates in Sweden and Stockholm, with offices and retail representatives in Europe, Asia and the US.

HISTORY

Childhood friends Magnus Goertz and Thomas Eriksson founded Neonode in 2001 with the intent of creating a brand new type of mobile phone.The first prototype was launched at the German IT-fair CeBit in March 2002 and yielded quite a bit of attention. Around Christmas the same year, a press conference was held at Fryshuset in Stockholm. The massive attention they received resulted in 20 000 mobile phones being pre-ordered. Using their two patented technologies, zForce and Neno, Neonode AB had developed three mobile phone models: N1, N1m and N2. They all shared a similar design, featuring a large optic touch screen in color.Neonode AB was responsible for the development and marketing of the mobile phones. The company had about 30 employees and was situated on Biblioteksgatan, close to Stureplan in Stockholm. Production of the phones took place in Malaysia.In November 2008, the company attempted issue equity, but failed. On December 9, 2008, Neonode declared bankruptcy. The company was immediately started up again by Thomas Eriksson. The business of the parent company Neonode Inc and Neonode Technologies AB, located in Sweden, which is the R&D headquarters, has since been the licensing of the zForce technology.In 2009, the company released an updated version of the touch-technology zForce (zero force).