07-11-2012, 05:31 PM
google.pptx (Size: 138.71 KB / Downloads: 33)
Core Products AND Revenue Model
Core Products – Search and Adwords.
Revenue Sources -
Contextual Ads - Adsense.
Adwords.
Licensing Google search.
Approx – 10 Billions Dollars.
Brand Image
it's now a part of the global language
Google: “Call me Active”
Daily updates
1.6 million fans are on the Google Facebook page
Be consistent, not paranoid.
Positioning
Speed, Accuracy, Objectivity and Ease of use of.
Fit between their technology and the consumer behavior.
Keeps the search “Up to date”
Reliable source of info: