28-09-2012, 02:57 PM
Fmcg sector
Fmcg.pptx (Size: 236.69 KB / Downloads: 21)
BASIC IDEA
One of the fastest growing sector in early 1980’s till 1990’s.
The dream of every creative man, any investor, advertising agency, or B-school graduate to work in or for FMCG company.
After 1990’s,
FMCG started losing their sheen due to introduction of other product types
Total lack of imagination on the part of FMCG companies.
During 2010, Consumers willingness to upgrade to better, value added products helped FMCG.
INTRODUCTION
FMCG SECTOR generally deals with fmcg products or first moving consumer goods.
Fmcg products have a quick turnover and relatively low cost .
India’s fmcg sector is 4th largest Sector in the economy and contribute to around 3mln employment opportunities.
Its principle constituents are household care, personal care , food & beverages.
FMCG Industry is characterized by a well established distribution network, low penetration levels, low operating cost, lower per capital consumption and intense competition between the organized and unorganized segments.
GROWTH PROSPECTS
Large Market:-
India has a population of more than 1.150 Billions which is just behind China.
According to the estimates, by 2030 India population will be around 1.450
Billion and will surpass China to become the World largest in terms of
population. FMCG Industry which is directly related to the population is
expected to maintain a robust growth rate.
HUL
HUL was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited through a merger of Lever brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd.
One of the country’s largest exporters and recognised as a golden super star trading house by govt. of India.
The mission-”add vitality to life”
The company was renamed in June 2007 as “Hindustan Unilever Limited”.
P&G
The Company has 21 product categories out of which only 8 product have presence in India.
In India Proctor & Gamble has two subsidiaries: P&G Hygiene and Health Care Ltd. and P&G Home Products Ltd.
P&G Hygiene and Health Care Limited has a turnover of more than Rs. 500 crores
Future prospect
The only threats to this strong growth trajectory remain the high portion of unorganized trade, the limited distribution network of new entrants and the pressure on profit margins due to increasing competition.
But these are likely to be of diminished importance as proportion of organized trade increases and players invest in improving distribution.
Going forward, the industry prospects remain attractive, and new graduates can hope to leverage the training and on-the-job learning at the leading players in various functional roles, across the Metros as well as the interior heartlands on India.
conclusion
More and more people these days have started involving themselves in this field as; it creates tremendous job opportunities for them. It is a steady, diverse and a highly profitable industry where a person can do a lot of work.
The jobs in this field range from sales and supply chain, investment, promotion, H.R development, and general management. It also allows you to trade directly with the various traders online.
Fmcg.pptx (Size: 236.69 KB / Downloads: 21)
BASIC IDEA
One of the fastest growing sector in early 1980’s till 1990’s.
The dream of every creative man, any investor, advertising agency, or B-school graduate to work in or for FMCG company.
After 1990’s,
FMCG started losing their sheen due to introduction of other product types
Total lack of imagination on the part of FMCG companies.
During 2010, Consumers willingness to upgrade to better, value added products helped FMCG.
INTRODUCTION
FMCG SECTOR generally deals with fmcg products or first moving consumer goods.
Fmcg products have a quick turnover and relatively low cost .
India’s fmcg sector is 4th largest Sector in the economy and contribute to around 3mln employment opportunities.
Its principle constituents are household care, personal care , food & beverages.
FMCG Industry is characterized by a well established distribution network, low penetration levels, low operating cost, lower per capital consumption and intense competition between the organized and unorganized segments.
GROWTH PROSPECTS
Large Market:-
India has a population of more than 1.150 Billions which is just behind China.
According to the estimates, by 2030 India population will be around 1.450
Billion and will surpass China to become the World largest in terms of
population. FMCG Industry which is directly related to the population is
expected to maintain a robust growth rate.
HUL
HUL was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited through a merger of Lever brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd.
One of the country’s largest exporters and recognised as a golden super star trading house by govt. of India.
The mission-”add vitality to life”
The company was renamed in June 2007 as “Hindustan Unilever Limited”.
P&G
The Company has 21 product categories out of which only 8 product have presence in India.
In India Proctor & Gamble has two subsidiaries: P&G Hygiene and Health Care Ltd. and P&G Home Products Ltd.
P&G Hygiene and Health Care Limited has a turnover of more than Rs. 500 crores
Future prospect
The only threats to this strong growth trajectory remain the high portion of unorganized trade, the limited distribution network of new entrants and the pressure on profit margins due to increasing competition.
But these are likely to be of diminished importance as proportion of organized trade increases and players invest in improving distribution.
Going forward, the industry prospects remain attractive, and new graduates can hope to leverage the training and on-the-job learning at the leading players in various functional roles, across the Metros as well as the interior heartlands on India.
conclusion
More and more people these days have started involving themselves in this field as; it creates tremendous job opportunities for them. It is a steady, diverse and a highly profitable industry where a person can do a lot of work.
The jobs in this field range from sales and supply chain, investment, promotion, H.R development, and general management. It also allows you to trade directly with the various traders online.