28-08-2012, 10:47 AM
Scorpio Tiles Private Limited, Adoor
Scorpio Tiles.docx (Size: 115.3 KB / Downloads: 84)
INTRODUCTION
An organization study, in the semester of our MBA program is an important part of our curriculum. This organization study is aimed at creating an opportunity for the students, to observe, learn, assimilate and analyze the objectives and vision of the organization and functioning of its various departments. This would enable the students to get a practical and real time feel of various aspects concerned with the organization and to relate it to the concepts and theories studies so far in the class room. This exercise would enable the future managers to face the challenges laying a head
With the permission and consent from the company management and our department co-ordination I got an opportunity to undertake an organization studied in one of the tile manufacturing company in Kerala Scorpio Tiles Pvt Ltd, Adoor. This study was carried out at ‘SCORPIO TILES PRIVATE LIMITED’. All employees are included in the population of the study. Scorpio Tiles Pvt Ltd aimed at transforming ordinary houses to smart houses, Scorpio Tiles Pvt Ltd has been setting new trends in Kerala in the manufacture of tiles. The company is all set to open new horizons in the field. Scorpio Tiles Pvt Ltd (STPL), a private Ltd company incorporated as per the companies Act 1956, has its registered office at Adoor. The company has factories in Kerala and Tamilnadu, which are in Adoor and Coimbatore respectively
Scope of The Study
The geographical scope of the study was the Scorpio Tiles Pvt Ltd Adoor. Theoretical scope was aimed at covering the functional departments of the organization. It was to make us aware about the various operations in an organization. The study is mainly based on the details collected from each department. Each and every activities followed by the company are studied carefully with the available data.
INDUSTRY PROFILE
World Scenario
The concept of interlocking concrete pavers dates back to the road of the Roman Empire. They were constructed with tightly fitted paving units set on a compacted aggregate base. The modern version, concrete pavers, is manufactured in a wide array of colors, shapes and textures all with the look of authentic stone. Pavers interlock together to form a pattern on surface which can be put into service immediately. A big benefit of pavers is that they can be removed and re-installed which reduces future service interruption.
The use of concrete pavers is growing on both commercial residential construction projects. The use of concrete pavers is expanding rapidly. In Europe there are 100 square feet of pavers installed per person annually; in the United States it is only square per foot person. The Interlocking Concrete Pavement Institute (ICPI) annual survey that confirms continued growth of pavers in North America at $70 million. This is divided into approximately $630 million for the United States and $80 million for Canada.
Comparing results from a similar survey last year by ICPI, the amount sold represents a 15.4 percent increase from 2003-2004. Since the surveys inception in 1999, the North America concrete pavers market has more than doubled.
As with previous survey, the residential market was the largest accounting for 77 percent of concrete pavers sales in 2004. The second largest market was commercial at 16.5 percent, followed by municipal at 6 percent. The industrial/port/airport market accounted for the smallest portion, representing 0.5 percent of the pavers’ sales. They manufacture their interlocking concrete pavers in the most modern facilities to the highest standards. The exacting requirement is ASTM C936 which is the same standard which all commercial and industrial interlocking concrete pavers must meet. The inter locking concrete pavement institute certificate that all pavers comply with ASTM C936.
COMPANY PROFILE
This project contains a brief report on the profile of the company, product profile, departments and marketing of the products.
Organization divided into various departments and sections. Department heads are control the activities of various departments. This company provides means of livelihood to thousands directly and indirectly.
Today’s marketing environment is highly competitive. All products are tying to expand their market share and outsource competitors in quality, range of color, effective distribution inventions and packages etc.
ABOUT THE COMPANY
Scorpio Tiles Pvt Ltd is a leading player in concrete designer tiles industry based in Kerala. It is an ISO 9001-2000 certified company. Scorpio is manufacturing a wide range of semi interior tiles and is available in 21 colors. Scorpio was UV based stabilized pigments from Bayer of Germany which is one of the best quality worlds wide. The available white cement is used for pigmented area for impeccable finish and vibrant color. This makes tiles color consistent and fade resistant apart from being rich and vibrant. Imported chemicals are used to give extra strength for making it heavy duty.
Scorpio does not mice slag or red mud as filler to reduce production cost which will ultimately affect the strength of the product. Moreover, pigment top layer of Scorpio tiles consist of synthetic fibers which will give better abrasion and strength compared to similar tiles in the market. Best quality OPC cement is used for rich concrete which constitute the lower part of the floor tile. New designs and shades are added frequently to keep pace with the changing times.
The unit at Vadakkedathucavu, Kerala has an installed capacity of 3 million Sqft per Annum and has started production from September 2002. Unit is now able to archive 90% of the capacity utilization.
The unit at Arasur, Coimbatore has an installed capacity of 3.5 million Sq.ft per Annum and has started production from January 2006. Unit is now working at 80% of capacity utilization in one shift of production.
STPL has become a leading player in Concrete Designer Tiles industry.STPL is manufacturing a wide range of exterior and semi interior tiles It is available in 21 colours
Scorpio uses UV stabilized pigments from Bayer Of Germany, which is known as the best quality pigment, worldwide. Birla white cement is used for pigment top-layer, for impeccable finish and vibrant colour this makes our tiles color consistent and fade resistant apart from being rich and vibrant. Imported chemicals are used to give extra strength for making it heavy duty.
New designs and shades are added frequently to keep pace with the changing time. We have a well established department to develop new patterns and colour combinations. Continuous production and optimum stock level enables Scorpio to adhere to prompt delivery schedules.