28-11-2012, 06:33 PM
Motivation
MOTIVATION.pptx (Size: 78.85 KB / Downloads: 39)
Motivation may be regarded as something which promotes, compels and energizes an individual to behave in a particular manner at a particular time for attaining a specific goal
Factors responsible for Motivation
NEEDS:
Biological Needs
Oxygen
Food
Water
Rest
Action when rested
Sleep
Protection from threats
Socio-psychological Needs
Freedom
Need for security
Need for Love and Affection
Need to Achieve
Social Status
Need for Company
Self –expression
DRIVES
Biological/ Primary Drives: Hunger, Thirst
Socio-Psychological Drives: Anxiety, struggle for achievement, desire for approval
Said to be acquired through social learning or interaction
These drives move an individual to act for the satisfaction of his needs
Drives are influenced by incentives