12-12-2012, 05:58 PM
Organizational Change and Development
1Organizational Change.ppt (Size: 633 KB / Downloads: 99)
Continuous Change at Nokia
Nokia has continually adapted to its changing environment. The Finnish company began as a pulp and paper mill in 1865, then moved
into rubber, cable wiring, and computer monitors. In the 1980s, Nokia executives sensed an emerging market for wireless communication. Today, Nokia is a world leader in cellular telephones.
Resistance to Change at BP Norge
“SDWTs don’t work on drilling rigs!”
“We already have teams!”
“This creates more work — will we get higher pay?”
“I don’t know how to work in teams.”
“SDWTs will threaten my job as a supervisor!”
Creating an Urgency for Change
Need to motivate employees to change
Most difficult when organisation is doing well
Must be real, not contrived
Customer-driven change
Adverse consequences for firm
Human element energizes employees
Refreezing the Desired Conditions
Creating organizational systems and team dynamics to reinforce desired changes
alter rewards to reinforce new behaviours
new information systems guide new behaviours
recalibrate and introduce feedback systems to focus on new priorities
Organization Development Defined
A planned system wide effort, managed from the top with the assistance of a change agent, that uses behavioural science knowledge to improve organizational effectiveness.