12-06-2013, 11:20 AM
SUMMER TRAINING REPORT ON TOURISM MANAGEMENT
TOURISM MANAGEMENT.doc (Size: 460 KB / Downloads: 71)
Executive Summary
The internship is an integral part of the Travel & Tourism Industry. The organization that I choose for my internship project is Country Roads Hospitality, New Delhi. This Six-week period of my internship in such a huge organization gave me a real time exposure to know about the organizational working process I made many itinerary and tour packages over there with the help of my seniors specially Mr. Ansh Mehta (manager) they gave me a lot of knowledge how to talk with new customer
All types of tourism in India have registered phenomenal growth in the last decade ever since the Indian government decided to boost revenues from the tourism sector by projecting India as the ultimate tourist spot.
The reason why India has been doing well in all types of tourism in India
India has always been known for its hospitality, uniqueness, and charm – attributes that have been attracting foreign travelers to India in hordes
Introduction to the Industry
History of the Indian Tourism
Tourism industry in India is on a great boom at the moment India has become a major global tourist destination and Indian tourism industry is exploiting this potential to the hilt. Travel and tourism industry is the second highest foreign exchange earner for India, and the government has given travel & tourism organizations export house status.
The Indian tourism industry can be attributed to several factors.
Firstly, the tremendous growth of Indian economy has resulted in more disposable income in the hands of middle class, thereby prompting increasingly large number of people to spend money on vacations abroad or at home.
Secondly, India is a booming IT hub and more and more people are coming to India on business trips.
Thirdly, aggressive advertising campaign "Incredible India" by Tourism Ministry has played a major role in changing the image of India from that of the land of snake charmers to a hot and happening place and has sparked renewed interest among foreign travelers.
Travel & tourism industry's contribution to Indian industry is immense. Tourism is one of the main foreign exchange earners and contributes to the economy indirectly through its linkages with other sectors like horticulture, agriculture, poultry, handicrafts and construction. Tourism industry also provides employment to millions of people in India both directly and indirectly through its linkage with other sectors of the economy. According to an estimate total direct employment in the tourism sector is around 20 million.
Travel & tourism industry in India is marked by considerable
government presence. Each state has a tourism corporation, which runs a chain of hotels/ guest houses and operates package tours, while the central government runs the India Tourism Development Corporation.
Types of Tourism
All types of tourism in India have registered phenomenal growth in the last decade ever since the Indian government decided to boost revenues from the tourism sector by projecting India as the ultimate tourist spot.
The reason why India has been doing well in all types of tourism in India
India has always been known for its hospitality, uniqueness, and charm – attributes that have been attracting foreign travelers to India in hordes
Adventure Tourism
Adventure tourism is recently growing in India. tourists prefer to go for trekking to places like Ladakh, Sikkim and Himalaya. Himachal Pradesh and Jammu and Kashmir are popular for the skiing facilities they offer. Whitewater rafting is also catching on in India and tourists flock to places such as Uttranchal, Assam, and Arunachal Pradesh for this adrenalin-packed activity.
Wildlife Tourism
India has a rich forest cover which has some beautiful and exotic species of wildlife, The places where a foreign tourist can go for wildlife tourism in India are the Sariska Wildlife Sanctuary, Keoladeo Ghana National Park, and Corbett National Park.
Pilgrimage Tourism
India is probably the ultimate destination of all kinds of pilgrims following any faith around the world. he great religions like Hinduism, Buddhism, Jainism, Islam, Christianity and Sikhism are the integral part of Indian culture and heritage whose values and faiths are mingled with the air, soil and the sky of India