06-07-2012, 12:32 PM
Sales of DBCL group on Saurashtra Samachar
presentation on Sales & Marketing Management of DBCL on Saurashtra samachar.ppt (Size: 1.88 MB / Downloads: 68)
Industry Overview
Since 2004, SAURASHTRA SAMACHAR has been taken over by the BHASKAR GROUP OF COMPANY, in Bhavnagar. So, now it’s become a unit of D.B.Corp.Ltd. SAURASTHRA SAMACHAR (A unit of D.B.Corp.Ltd.), is a dominant player in the field of print media in Bhavnagar.
SAURASHTRA SAMACHAR (A Unit of D.B.Corp.Ltd.) produces 42,000 to 45,000 news paper copies every day. Manufacturing units are well equipped with matched technology, infrastructure, processes and people. They have developed their unique strength and areas in printing media at Bhavnagar District level.
Their success lies in their quality, perfection, focus, commitment and dedication towards each job, on account of which they are try to give a complete customer satisfaction.
Marketing Department
SAURASHTRA SAMACHAR (A Unit of D.B.Corp.Ltd.), is a medium scale unit of manufacture of News paper.
SAURASHTA SAMACHAR is not doing any personal advertising for its new paper.
SAURASHTRA SAMACHAR to increase the sales volume. It used some good criteria for sales promotion. The firm allows 30 days credit facility and also this limit is increased, if necessary it also gives the commission and discount (in the form of LAWAJAM system) to the consumer
HR Department
Human Resource department is controlled by HR EXECUTIVE is Mr. Deepak Makhija
In Saurastra samachar has 48 employee work Force
WORKING HOURSDAY SHIFT)10 am to 8 pm WORK TIME And 2 Hour break time, (NIGHT SHIFT ) 9 pm to 4 am (At Chitra, Production house, GIDC,Bhavnagar)
SAURASHTRA SAMACHAR NEWS PAPER (A Unit of D.B.Corp.Ltd.) is doing nice job, having RUBRU kind of social activity, which has become a chain between the public and corporation
Finance Department
As SAURASHTRA SAMACHAR (A Unit of D.B.Corp.Ltd.) have planning for both, short term as well as long term.
Total Inventory turnover Ratio of Saurashtra samachar is 3.025
SAURASHTRA SAMACHAR Authorized capital is 249,000,00 (Equity shares of Rs. 10/- each)
SAURASHTRA SAMACHAR is in fair capitalization as its share’s is same with the book value