11-02-2013, 01:48 PM
QUESTIONNAIRE ON BRAND MANAGEMENT OF TTK HEALTHCARE
QUESTIONNAIRE ON BRAND .docx (Size: 19.61 KB / Downloads: 26)
Q1.what is the core competency of TTK HEALTHCARE LTD in terms of brand in your view?
a) Quality products c) Experienced employees
b) Customer relation d) All the above
Q2. Do you follow any statistical methods to control the quality of the products?
a) Yes b) No
Q3. Are you using any latest technology to increase the quality of the products?
a) Yes b) No
Q4. Are you trying to reduce the cost of the products by adopting new technology?
a) Yes b) No
Q5. Which communication media you have chosen to reach the customer in the market?
a) Television c) Pamphlets
b) Newspaper d) Hoardings
Q6. What differentiates your brand from the competitor’s brands?
a) Quality c) Service
b) Assurance d) Above all
Q7.What strategy you are following to position TTk products in the market?
a) Assurance c) Advertisements
b) Quality d) Offers
Q8.Do you think that TTK brand has improved in past 5 years?
a) Yes b) No
Q9.Are you giving assurance on products to your customers?
a) Yes b) No
Q10.Is the TTK HEALTHCARE having research and development department for new
innovation?
a) Yes b) No
Q11.Do the promotional strategies enhance the sales of the TTK HEALTHCARE products?
a) Yes b) No
Q12. Please write down your opinions and suggestions in the space given below.